CAS Required: Promotional Products Industry Overview Part 1
Recorded on November 1, 2011 (90 minutes)

This CAS-required course serves as the foundation for learning the fundamentals of the promotional products industry. Learn about the history of the promotional products industry, types of promotional products, the roles of distributors, suppliers, manufacturers, multi-line reps and end buyers, the business of promotional products sales and marketing and types of promotional programs.

This course is required to attain the CAS designation, but attendees do not need to pursue a CAS to attend this session.


Target Audience: Supplier, Distributor 

Joseph Scott, MAS is co-founded Scott & Associates, Inc. with his wife Katie in 1993.  Second generation joined company in 2009.  Selling Principal: $25 million + in career Promotional Products sales.  Joe has transitioned his Distributorship into an Agency that gets paid for their time and the results that they generate for their clients.  He makes his living selling Promotional Products and Advertising Services.  Public Speaking is a fun, side-business. 

 

1.5 points

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