What's Your BRAND? Five Key Ingredients to Building a Successful Brand for Your Parking Operations
Recorded on September 21, 2011 (60 minutes)

What's your BRAND? This webinar will examine the five key ingredients to building a successful brand or perception of your transient parking operations.

• Be memorable!
• Be affordable!
• Be available!
• Be clean and safe!
• Be easy!

 

Todd will explore how an effective BRAND can enhance the overall parking experience and keep parking patrons coming back again and again!

 

Instructor Biography:

Todd Pierce, president of PICTOFORM, is a leading strategist and designer of branding, marketing, wayfinding/signage and graphics for municipal and university parking and transportation systems.


Select a Webinar Format:
Archived Event  $35.00 for IPI Members, $50.00 for Non-Members or IPI Allied State and Regional Association Members