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SERIES: Digital Marketing Series 2015

Experience Marketing (May 7, 2015)


Monetize the Multi-Screen (May 28, 2015)


End of Summer Check-up (August 20, 2015)


The Total Digital Marketer (September 24, 2015)


Digital Content Personalization (November 17, 2015)


SERIES: Hotel Sales Incentives Practice Research

Hotel Sales Incentives Practice Research (May 8, 2015)


SERIES: Revenue Management Series 2015

Analytics: Going Beyond the Averages (March 19, 2015)


Revenue Management Incentive Compensation Plans: Satisfaction or Dissatisfaction? (April 23, 2015)


Consumer Eye-Tracking and Revenue Management (May 22, 2015)


The New Basics of Revenue Management (June 5, 2015)


SERIES: 2014 Digital Marketing Series

Digital Marketing for Hotels: The good, the best...and the practical (April 23, 2014)


Text and Travel: Putting Mobile in Your Marketing Mix (June 11, 2014)


New Year, New Budget: How to Allocate for Digital Marketing in 2015 (September 15, 2014)


Customer Relationship Management – Take Back Your Customer (October 23, 2014)


Meta Search Marketing: A New Revenue Frontier in Hospitality (November 12, 2014)


SERIES: 2014 Revenue Managment Series

Moving to Dynamic Pricing (March 12, 2014)


Total Segment Profit Optimization (May 7, 2014)


Revenue & Yield Management "Best Practices" Have Failed (May 22, 2014)


Theory to Practice: Making Total Hotel Revenue Management Work (July 29, 2014)


The Road to Revenue Management Leadership (August 6, 2014)


Recruiting, Developing and Retaining the Revenue Management Talent You Need (September 10, 2014)


What Your Mother Never Told You About Becoming a Revenue Analytics Visionary (October 8, 2014)


Revenue Management for Busy Executives: What Questions You Should Ask, and What Revenue Managers Should Tell (November 5, 2014)


Through the Looking-Glass: The Revenue Manager's Adventure into Sales & Marketing (November 19, 2014)


Revenue Management & Digital Marketing: Convergence or Collision? (December 19, 2014)


SERIES: Fueling Sales Webinar Series

Your Customers are on LinkedIn; You Should be Too (October 22, 2013)


Have a Healthy Sales Pipeline – Medical, Pharma and CME Group Business (October 31, 2013)


The Government is Open...Let's Go After their Business (December 18, 2013)


SERIES: E3: The ethics, education and economics to doing business with the Federal Government webinar series

Session 1: The Fundamentals of Doing Business with the Government (September 19, 2013)


Session 2: Government Business Ethics: A Primer of How Not to Go To Jail and/or Pay Heavy Fines (October 3, 2013)


Session 3: The Value of Doing Business with The Government or E3 Economics 101/201 (October 10, 2013)


SERIES: Revenue Management Series 2013

Mobile: Taming the Wild West of Revenue Management (March 26, 2013)


Social Media and Reviews are Changing the Landscape of Revenue Management (May 2, 2013)


Leveraging the Digital Tool Box to Increase Your Share of Unmanaged Business Travel (May 14, 2013)


How Effective is Your Revenue Meeting? (May 21, 2013)


The Pricing Puzzle: Putting the Pieces Together (June 4, 2013)


Testing v. shooting in the dark (July 30, 2013)


Outlet and Function Space Revenue Management is Here (August 27, 2013)


Take it Further…Total Revenue Management (September 24, 2013)


Help! The Cost of Turnover in Revenue Management is Killing My Business (October 29, 2013)


Revenue Management: The Road to CEO (November 19, 2013)


Compensation for the Revenue Professional: A look compensation’s impact on hiring and retention (December 17, 2013)


SERIES: Good Data In/Good Data Out

Good Data In/Good Data Out (April 9, 2013)


SERIES: Digital Marketing Series 2013

Leveraging the Digital Tool Box to Reach More Meeting & Event Planners (March 12, 2013)


Leveraging the Digital Tool Box to Increase Your Share of Unmanaged Business Travel (May 14, 2013)


Leveraging the Digital Tool Box to Optimize Your Transient Leisure Business (July 9, 2013)


Complimenting Brand Initiatives with Local Independent Digital Marketing (November 12, 2013)


eBusiness Planning for 2014 (December 10, 2013)


SERIES: Digital Marketing Series 2012

Part 1: The Mobile Marketing Action Plan for Hoteliers (April 17, 2012)


Part 2: The Path to Location-Based Marketing Success (June 13, 2012)


Part 3: The Third Leg - Tablet Marketing Strategy (August 8, 2012)


Part 4: How Do I Know if It's Working? Best Practices for Measurement & Analytics 4: (October 24, 2012)


Part 5: The Hotelier's Action Plan to Meet 2013 Digital Marketing Challenges (November 7, 2012)


SERIES: Revenue Management Series 2012

Shore Up Your Team’s Core Competencies (February 21, 2012)


Pricing Strategies to Preserve Value and Manage Risk (March 27, 2012)


Forecasting to Impact Results (April 25, 2012)


The Road To Total Revenue Management (May 22, 2012)


Leveraging Emerging Channels (July 31, 2012)


Understanding and Optimizing the Distribution Landscape (August 28, 2012)


Improve Your Business Acumen (November 15, 2012)


From Math to English (November 28, 2012)


Keeping Up With Trends (December 18, 2012)